Hola, Hallo, Hellooo!

I am

a Marketing professional with expertise in Product Marketing Management and Marketing Project Management. I have an entrepreneur in my heart, a journalist in my mind and a storyteller in my soul—mixing strategy, creativity, and execution to bring ideas to life.

I am not

just a marketer—I am a problem solver, a strategist and a creative thinker who thrives on making an impact.

I enjoy

geeking out over clever marketing campaigns, overusing sticky notes for life planning, and finding the perfect GIF for every situation. Also, the little things like sitting and watching the sunset and the big things like singing in front of a large audience.

Keep going down…

▸ Download the resume ツ

About me!

Creative mind. Marketing enthusiast. Explorer at heart.

I turn ideas into impact—whether through marketing, entrepreneurship, or storytelling. With a background in journalism and a passion for creativity, I craft strategies that don’t just sell but connect.

I thrive on new challenges, new places, and new ideas. From launching marketing campaigns to climbing rock walls and exploring cultures worldwide, I believe growth happens outside the comfort zone.

Curious to know more?  Let’s dive in.

Professional Career

What have I been doing all this time?

From journalism to marketing, from Ecuador to Germany, and from building my own business to launching successful campaigns—I thrive on challenges, creativity, and making an impact.

🚀 Product Marketing | Taxdoo

Launched go-to-market strategies, connecting marketing, product, and sales for seamless execution.

Optimized product pages, increasing website traffic by 35%.

Collaboration in advertising campaigns for the company.

Data-driven work, measuring the success of campaigns based on KPIs.

Led the expansion into the Spanish market, engaging 30% of Spanish-speaking customers

Produced and edited 20+ videos annually, amplifying customer engagement.

🎬 Entrepreneur & Founder | Haro Media & Films

Built my own business to help brands reinvent how they connect with customers.

Transformed a music band’s image—landing them 3 contracts in one month.

Produced documentaries, commercial videos, and high-impact product photography.

📰 Journalist & Storyteller

Tourism Magazine | La Agencia de Viajes

Covered international events, conducted interviews with industry leaders, and created 25+ articles per month.

Helped increase advertising sales by 90% while leading Ecuador’s editorial section.

Investigative Journalism | Quito Cables

Led an in-depth investigation into a $44M urban project, analyzing its impact on 180,000 residents.

🏡 Real Estate & Marketing | Nomad Realty

Managed 300+ leads/month, directed advertising campaigns, and revamped brand communication.

Let’s see the fun!

Click on portfolio

Blog

Welcome to my blog!

I’ve been meaning to start this for a while—so here we are! 🚀

This space is where I share insights, experiences, and everything I’ve learned throughout my professional journey. From marketing and entrepreneurship to storytelling and creativity, you’ll find a mix of knowledge, ideas, and maybe a few unexpected twists.

Take a look! Read my latest articles here.